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Andrew Webb

Andrew Webb is a widely recognized, leading authority on habits, positive psychology, and customized learning experiences. As originator of the term “micro-behavior”, he has spent the last fifteen years exploring how to design the essential behaviors that get results in an organization.


Andrew works with BJ Fogg, PhD at Stanford’s Behavior Design Lab and he co-created the Behavior Change Achievement Test (BCAT) by incorporating cutting edge research into a unified behavior change assessment. 


Andrew has trained or spoken for Fortune 500 companies such as Delta, Marriott, Wyndham, and KPMG—ensuring each walk away with micro-behaviors they could use that day. His topic often include digital wellness, positive habit formation, and learning design. He co-founded the Inspired Learning Group which transformed Utah’s premier mountain resort into a 60,000 sq foot experiential facility. Andrew has an uncanny ability to weave cutting edge research into any educational intervention in a simple and entertaining way. Often, audiences are enamored by his ability to customize their experience in real time by incorporating one of the thousand(s) of quotes he’s memorized from business literature, psychologists, and thought leaders. 


Currently, he is the Director of Training for Weave, Utah’s newest Unicorn. (Which recently started using WalkMe as their digital adoption platform). Andrew’s hands-on operating experience makes him a rare stand-out in the training industry. He loves presenting for large organizations as well as providing intimate workshop sessions with teams. He has consulted with various incubators and leadership companies including LDD, Red Tree Leadership, Bitesize, Arbinger, Vital Smarts, Franklin Covey, and Speed of Trust. Andrew has a Masters in Business from Case Western and bachelor’s degree in American History from BYU. He is the proud father of four and resides in Holladay, Utah.